Amazon UK Seller Registration: Your Complete Guide to Portal Access & Documentation
Over 300,000 third-party sellers use Amazon UK to reach 46 million British customers. This step-by-step guide reveals how to find Amazon’s UK seller portal and lists every document needed for successful registration.
Where Is the Amazon UK Seller Portal Located?
Finding the official Amazon UK seller registration portal is your first step toward launching a British ecommerce business. Follow these verified methods:
Method 1: Direct Seller Central Access
Bookmark the official seller entry point:
- Primary URL: https://services.amazon.co.uk/
- Alternative path: Scroll to “Make Money With Us” at Amazon.co.uk’s footer > Click “Sell on Amazon”
Method 2: Global Seller Account Conversion
Existing Amazon sellers can:
- Log into Seller Central
- Navigate to “Global Selling”
- Select “Add a Marketplace” > Choose United Kingdom
Source: Amazon UK Services
Essential Documents for Amazon UK Seller Registration
Prepare these materials before starting your Amazon UK seller account setup:
Business Registration Requirements
- Valid business license (scanned copy)
- VAT registration number (if exceeding £85k annual sales)
- Company address proof (utility bill or bank statement)
Individual Seller Requirements
- Government-issued ID (passport or driver’s license)
- Personal bank account details
- Contactable phone number
Source: Amazon Official Site
Step-by-Step Registration Process
Follow this proven workflow for Amazon UK marketplace entry:
1. Account Creation Phase
- Choose between Individual or Professional selling plan
- Enter valid email address
- Create secure password
2. Business Verification Stage
- Upload scanned business documents
- Complete tax interview
- Verify phone number via SMS code
3. Financial Setup
- Connect valid bank account
- Select payment processing method
- Set up automatic VAT calculations (if applicable)
Post-Registration Requirements
After completing your Amazon seller account UK setup, implement these crucial steps:
Product Listing Essentials
- Create optimized product descriptions
- Set competitive pricing strategies
- Configure FBA (Fulfillment by Amazon) options
Legal Compliance Checklist
- Obtain CE certification for regulated products
- Register with IARC for age-restricted items
- Purchase product liability insurance
Common Registration Challenges (With Solutions)
Solve frequent Amazon UK seller registration issues:
Document Rejection Problems
- Ensure scanned documents show full edges
- Verify all information matches government records
- Update expired business licenses
Payment Verification Delays
- Confirm bank accepts international transfers
- Check account name matches business documents
- Contact Amazon’s Seller Support if deposits don’t arrive
Expert Tips for Successful Registration
Maximize your Amazon UK seller account approval chances:
Proven Success Strategies
- Use Chrome/Firefox browsers during registration
- Disable VPNs to prevent location conflicts
- Complete registration within 48 hours of starting
Tax Compliance Recommendations
- Consult VAT specialist before registration
- Keep digital record of all transactions
- File quarterly VAT returns promptly
Frequently Asked Questions
What are Amazon UK’s seller fees?
- Individual plan: £0.75 per item sold + referral fees
- Professional plan: £25/month + variable selling fees
Can non-UK residents sell on Amazon UK?
Yes, but you must provide:
- Valid international passport
- Business registration from home country
- Transferwise/Payoneer account for payments
How long does verification take?
Typically 2-5 business days if documents are in order.
Next Steps After Registration
Complete your Amazon UK seller setup with these final actions:
Account Security Measures
- Enable two-factor authentication
- Set up login alerts
- Create secondary admin users
Launch Preparation Checklist
- Optimize product listings for SEO
- Run initial PPC campaigns
- Monitor inventory health metrics
